Be Creative
Angela Macrobbie
In this exciting new book Angela McRobbie charts the euphoric moment of the new creative economy, as itrose to prominence in the UK during the Blair years, and considersit from the perspective of contemporary experience of economicausterity and uncertainty about work and employment. McRobbie makes some bold arguments about the staging of creativeeconomy as a mode of labour reform she proposes thatthe dispositif of creativity is a fine-tuned instrument foracclimatising the expanded, youthful urban middle classes to afuture of work without the raft of entitlements and security whichprevious generations had struggled to win through the post-warperiod of social democratic government. Adopting a cultural studies perspective, McRobbie reconsidersresistance as line of flight and shows what is atstake in the new politics of culture and creativity. She incisivelyanalyses project working as the embodiment of thefuture of work and poses the question as to how people who cometogether on this basis can envisage developing stronger and moreprotective organisations and associations. Scattered throughout thebook are excerpts from interviews with artists, stylists, fashiondesigners, policy makers, and social entrepreneurs.
- No. Panggil 650.1 MAC b
- Edisi
- Pengarang Angela Macrobbie
- Penerbit UK Polity Press 2016
